Using a proven idea, in this case eBay, but repackaging it to include an MLM-structure, that is a flashing red light in my book.
Actually, Dubli has been in the US for a while. When the original Danish company went bankrupt, Dubli was registered as a nonprofit organization in Delaware. But it looks like someone is trying to launch the MLM-part as well.
Some promoters have mentioned it in their blogs, such as http://www.blogcatalog.com/blogs/news-dubli-is-coming-to-america-the-next-ebay.html
In 2006, they started in Germany and became larger than Ebay in Germany.
Of course, Statbrain tells us that eBay.de logs around 6 million visitors a day, compared to 17000 for Dubli.com. Alexa tells the same story, Dubli is way behind eBay.de, and has been so for a long time. Not to mention eBay.com. But I am sure Dubli will straighten out blogger "Linda", of course the nice guys at Dubli never would have said something like this. Bad promotor!
Still, Dubli has provided quite a few laughs the last months. During the summer of 2007, Dubli tried to make a splash by announcing that they were going on the London Stock Exchange by Q1 2008, and everybody should get onboard. Of course, nothing happened. In fact Dubli never showed up on the list of applicants to go public, meaning they never applied for a listing in the first place. That, or their application was so lousy that it was thrown away in disgust.
Which of course lead to many cute explanations:
- The timing wasn't right
- LSE failed to meet our high standards (which is MLMish for 'They wanted us to disclose our records')
- There were disagrements regarding LSEs payment to Dubli (I know, it doesen't work that way)
Yes, my friends, interesting times ahead. And why not make it more interesting? I bet 5 Quatloos that by the end of 2009, some promotor will claim that "Dubli is going on the NYSE".