I don't think a whole thesis, possibly a monograph.
I have noticed that the tendency to believe ten impossible things before breakfast seems to be a part of the way that a certain type of person reinforces their starting diversion into strangeness. My somewhat informal studies have shown that buying the whole package seems to be the destination for many, and I do not find this surprising.
In order to even consider that something seems unlikely, you have to have some standards of reasonableness to compare things with. I consider I am a fairly reasonable person. I know a bit about quite a large number of things, and to me, all that knowledge is like a jigsaw puzzle almost completed on a table, all the pieces interlock neatly with other pieces to make a coherent picture. It is a picture with some holes in it but thay are holes that could be filled with just the right shaped pieces, pieces that would interlock with the stuff already there.
With that image it is not all that difficult to see that some pieces in the box, or in a handful of pieces someone gives me, are not pieces from the overall jigsaw, sometimes because they just do not fit anywhere in what is already there, and sometimes because they are totally the wrong thickness or overall shape to fit anywhere.
I suspect pretty well everybody has a similar jigsaw puzzle or other simile in their head about what they know and do not know, and what is likely to fit and what simply won't.
Those who espouse the wilder fields of woo, are I think, like people whose jigsaw is there, but still a random pile of pieces in the box, because somehow, they have never developed a method of fitting it all together. If you present someone with a mass of unrelated data, what can they do with it? The Bering Strait is between Alsaka and Russia, the currency of Burma is the Kyat and the cortex is part of the brain. And a huge number of other random noise, as it appears to those who cannot , or have not been taught to make the connections that turn this stuff into a coherent whole.
How appealing, then, a simple explanation for things that just seem a confusing muddle? And no questions to be asked, all the answers have been provided by the simple formula of the magic bean soup.
Why am I not rich? It's the corrupt system. Why do others seem to have more fun? It's because they have secret power. How can I get out of this mess? Just follow this yellow brick road to success, and unveil the Wizard. Say this, it works. It does not but that's not the point, it is something to hang on to for now.
They can even get their information from people they are inclined to trust, people of their own background and class. It may be crap but it's our crap.
Is there a remedy? Probably not with mature specimens, but I do think education has a lot to answer for with the young. You have to get the kids to see how stuff fits together from an early age if they are going to be able to see connections later. SATs, OFSTED, league tables and an inpenetrable wall of official policy that changes with the seasons have not done education much good.
When I was at school, rather a long time ago, we had a syllabus and exams, but when we thought we were being so clever by getting the teacher to go off topic and talk about the battle of Tobruk instead of algebra, or pig farming instead of the Tudors, we were really being educated then, not when we parsed a sentence.
So, my conclusion, the devotion to the irrational is a lifebelt in a sea of confusion. The remedy may be to remove the confusion, but that is tricky, it would involve a re-education project so long and so expensive it is impractical, not to mention how hard it would be resisted by the subjects.
We could teach less but do it better in today's schools, for the future. I don't think there is any way to prevent more of today's adults falling for whatever nonsense some guru, however inept or nonsenseical serves up.